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Pre-diagnosis as a bidirectional filter

Pre-qualification mechanism where a brief questionnaire assesses whether the prospect's profile and the service scope are compatible before starting a business

Confidence level Very High
Type of evidence Primary
Status Validated
Topic Neuromarketing y Diseño Conductual

Definition

Pre-qualification mechanism where a brief questionnaire assesses whether the prospect's profile and the service scope are compatible before starting a business conversation, filtering in both directions: the provider discards projects outside their domain and the client avoids investing time.

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