Application of the social influence principle that shows verifiable evidence that people in a situation comparable to the user's made a similar decision and obt
Confidence levelHigh
Type of evidenceSecondary + Primaria parcial
StatusValidated
TopicNeuromarketing y Diseño Conductual
Definition
Application of the social influence principle that shows verifiable evidence that people in a situation comparable to the user's made a similar decision and obtained a documented result, in contrast to generic testimonials without context or verifiability.